by Vinod Rajasekaran
Canada spends over $300 billion annually on social outcomes, according to the OECD. Our fast-evolving societal challenges — ranging from mental health, Indigenous communities’ access to quality education, and a lack of affordable housing — demand equally fast-paced and nimble research, learning, experimental and replicating approaches so people can access the best possible services, supports and solutions, no matter where they live in Canada.
This is where R&D comes in.
Canada’s not-for-profit, charitable, B Corp, and social enterprise organizations have built strong capabilities in volunteer management, donor stewardship, and program delivery, among other things. Along with an appreciation and celebration of these competencies, there is increasing consensus that social change in the 21st century requires an additional strong capacity and capability in research and development, or R&D.
Just as R&D in the business world drives new and improved products and services, R&D can also help social mission organizations generate significant and rapid advancements in services and solutions that change lives. However, currently only a small proportion of social mission organizations repeatedly incorporate a wide range of new knowledge (like insights into how the brain works and how positive behaviours can be encouraged) or new technologies (like machine learning) or new processes (like human centred design). (more…)