Posts Tagged ‘John Cawley’

We All Do Play for Canada

JC-circleAs the television ad for Canadian Tire says: there is no such thing as an unassisted goal.

Our Olympic and professional athletes benefit not only from targeted funding from Own the Podium and national sport organizations, but also from decades of support from the backbone of the Canadian sport system — committed hockey dads and soccer moms, local business sponsors and fundraisers, and volunteer coaches and officials.

Photo courtesy of True Sport

Photo courtesy of True Sport

With 34,000 organizations across the country, most of them run by volunteers, sport and recreation make up a significant portion of the community sector in Canada. But good community sport programs, based on values Canadians believe in, are under-appreciated as tools for making our kids healthier and for developing skills that will serve them well in life, long after they have hung up their cleats.